Times Online: “As Lot 173 was called at Sotheby’s Contemporary Art sale 10 days ago, a hum of recognition rose from the sleek, polyglot crowd. They knew they had seen the image — an aggressive young black man aiming a CCTV camera like a rifle, straight at the viewer — but where? In fact, Ladj Ly, by the French artist known as JR, had been plastered 100ft high on Tate Modern’s exterior last year. The closed-circuit gun had fixed St Paul’s in its sights. After that exhibition, the Lazarides Gallery bought a smaller version of the image from the artist, for £4,000. It appeared at Sotheby’s with an estimate of £10,000, and sold, to a French telephone bidder, for £26,250.
In a modern art market where Hirst has burst, and nobody, at present, knows anything, this is more than a decent return. The sale is testimony to the way in which JR has caught the mood. Collected by established dealers, first-time buyers and the gossip-column rich, he has become, in the words of Isabelle Paagman, Sotheby’s head of contemporary art, “unbelievably hot”.”