Lifehacker: YouTube Offers (Official) Downloads and Purchases for Videos
YouTube has made it easy for anyone to easily download clips as MP4 video files, if a creator allows it, as well as purchase the videos you want to bring with you.
At the moment, the offerings are slim for official downloads—Google Operating System points to Creative Commons material like Standford University’s channel —but more should be on the way. If you’re charged for a video download, you’ll pay with Google Checkout and be able to track all your purchases from youtube.com/my_purchases.
Mashable: Confirmed: YouTube Adding Downloads, Including For-Pay
As with the Obama video, the only format currently supported is mp4. The bigger opportunity, it would seem, is making paid downloads formatted and available for mobile devices and mp3 players, potentially turning YouTube into a competitor to iTunes.
Techcrunch: YouTube Hopes To Boost Revenue With Video Downloads
In this “test” initiative, selected YouTube partners can offer their video downloads for free or for a fee (determined by the partner) paid through Google Checkout. Most videos in the test are currently charging about $1 each. The partner can also decide how the downloadable video will be licensed to the user – whether it will be restricted to a private non-commercial use video, or whether it can be used under Creative Commons.
YouTube’s university partners, which include Stanford, Duke and UC Berkeley, are also testing free downloads of lectures and events. And a small group of YouTube partners (YouTube mentioned partners khanacademy, householdhacker and pogobat in their blog post) are using the test offer as a revenue generation and distribution tool. This initiative would also allow users to access videos offline.
Official Google Support Website should get another update on this soon